Proudly owning or beginning a small enterprise is difficult, even in the most effective monetary instances. Nonetheless, within the unsure economic system of the previous few years, small enterprise homeowners face much more challenges because the nation continues to recuperate from the fallout of a world pandemic that impacted companies of all sorts and sizes. Regardless of these challenges, there are additionally market situations wherein savvy enterprise homeowners can discover a chance to thrive.
Workforce points have been, and can possible proceed to be, hurdles to beat in 2023. The pandemic served as a flashpoint for what’s change into referred to as the Nice Resignation, the place many staff had been prepared to go away one job to strive others — generally in fast succession — for higher pay or situations. Which means there’s an elevated value to achieve and retain labor, and in case you are lucky sufficient to search out high quality expertise, you have to be prepared to pay extra at this time than you’ll have paid in 2019. The truth is, in response to the U.S. Bureau of Financial Evaluation, wage development has averaged 6.2% since 1960 however reached an all-time excessive of 14.8% in April 2021.
The pandemic additionally wreaked havoc on provide chains worldwide, driving up the price of items. The Bureau of Labor Statistics just lately reported that shopper costs are up 9.1% over the yr ended June 2022, essentially the most important enhance in 40 years. These will increase will proceed to squeeze small enterprise homeowners’ margins, making it harder to be worthwhile.
Rising rates of interest are additionally affecting small enterprise homeowners. Increased charges enhance borrowing prices and should lower customers’ discretionary spending energy. Small enterprise homeowners now discover themselves in a state of affairs the place they’re paying extra for expertise and items whereas gross sales are declining as a result of an absence of demand from cost-conscious clients, lots of whom are tightening belts to focus extra on requirements resembling meals, housing and medicines, all of which have elevated in worth just lately.
However there are some vibrant spots for small enterprise homeowners, regardless of many economists predicting a 2023 recession within the U.S.
One vibrant spot for companies in Northwest Arkansas is that our area will proceed to develop.

At a macro-level, many employers held onto the notion, earlier than the pandemic, that workers needed to be within the workplace or they wouldn’t be productive. Pressured to let individuals work at home, employers discovered that staff might be simply as efficient, if no more so, they usually discovered added bottom-line advantages from with the ability to trim some amenities prices. In the present day these seeking to rent can increase their expertise pool by providing a work-from-home or hybrid possibility.
One other vibrant spot within the economic system is customers’ elevated concentrate on native high quality merchandise. Whether or not it’s craft beer, native espresso or a chef-inspired restaurant that options regionally sourced components, there’s demand for extra native choices, making loads of room for entrepreneurship.
One seldom talked about key to small enterprise success is a enterprise proprietor’s staff of trusted advisers, together with their native banking relationship. Any financial institution can present a deposit account or mortgage, however having a monetary accomplice invested in the area people improves the chance of getting a banker who intimately understands the challenges a small enterprise faces in that specific neighborhood.
A banker ought to attempt to know their buyer’s enterprise virtually in addition to the proprietor to allow them to swiftly establish and reply with the most effective counsel when points come up. That may even embrace connecting with different small enterprise homeowners or assets resembling accountants, legal professionals, actual property professionals, or the Arkansas Small Enterprise and Expertise Improvement Middle on the College of Arkansas.
Enterprise homeowners needs to be in search of monetary companions that supply alternatives to study and develop their enterprise, resembling seminars referring to money movement administration, fraud consciousness, 401k/employer advantages, enterprise succession and different present subjects that will influence their enterprise. That’s one other space the place Northwest Arkansas has a bonus over different markets, as 9 of the highest 10 banks in NWA by deposit market share have roots within the area.
Kelly Carlson is a vice chairman and industrial banker with Arvest Financial institution in Bentonville. The opinions expressed are these of the writer.